Marketing of Health Services

Application of marketing principles and techniques to maximize the use of health care resources.

Year introduced: 1980(1979)

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Tree Number(s): J01.219.687.550, N03.219.463.548, N05.300.430.500

MeSH Unique ID: D008389

Entry Terms:

• Health Services Marketing
• Marketing Services, Health
• Health Marketing Service
• Health Marketing Services
• Marketing Service, Health
• Marketing, Health Services
• Services, Health Marketing

All MeSH Categories
Technology and Food and Beverages Category
Technology, Industry, and Agriculture
Commerce
Marketing
Marketing of Health Services

All MeSH Categories
Health Care Category
Health Care Economics and Organizations
Economics
Financial Management
Marketing of Health Services

All MeSH Categories
Health Care Category
Health Care Quality, Access, and Evaluation
Delivery of Health Care
Health Services Accessibility
Marketing of Health Services
Social Marketing