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Full Participation and NIH Portfolio Journal Banner and Link Specifications

PMC requests two banner images for each full participation or NIH portfolio journal: a "classic" banner and an optional PubReader banner. A single link may be supplied for each banner. Specifications and guidance are provided below.

"Classic" Banner

This banner appears on PMC's normal HTML pages as well as on the journal's archive page and TOC (if applicable). See the screenshot below for an example of a banner as it appears on the PMC site. Full Participation Sample Banner Image

Specifications:


Height: 75 pixels Width: 500 pixels

Format: png, gif, or jpg

Guidance: If the design includes a white background, we suggest including a 1 pixel border in a complementary color.

Link options: Single link

Filename: Name your file using the pattern logo-journalname.gif (or png, or jpg, as appropriate)

Delivery: Email your files or upload them to the PMC FTP site.


The entire banner area will link to a single URL. We will use the journal's home page URL by default. If a different URL is required, please specify it.

Example: https://www.ncbi.nlm.nih.gov/pmc/journals/1/latest/

PubReader PMC Banner

The PubReader banner appears on the PubReader article view, which is a view that is optimized for tablets and smaller screens. Learn more about PubReader. See the screenshot below for an example of a PubReader banner as it appears on the PMC site.

Sample Full Pariticpation banner for PubReader view

Specifications:


Height: 90 pixels Width: 600 pixels

Format: png, gif, or jpg

Guidance: If the design includes a white background, we suggest including a 1 pixel border in a complementary color.

Link options: Single link only – will link to article by DOI by default. If another option is desired email your PMC contact with details.

Filename: Name your file using the pattern logo-journalname-pr.gif (or png or jpg as appropriate)

Delivery: Email your files or upload them to the PMC FTP site.


PMC will use a generic PMC banner if a PubReader banner is not supplied. The generic banner is the journal title inserted over a generic image.

Generic PMC banner:

Sample customized banners:

Last modified: Tue Jan. 5 2021